Sierra Balgar
Founder, City Girls Lift
Strength was part of Sierra Balgar’s story long before she ever picked up a weight.
Born and raised in Harlem in a single-parent household, Sierra grew up in a world where women were the foundation. They raised the families. Kept the traditions. Made something out of nothing. And, more often than not, ran the show.
That shaped her definition of strength early.
Before the gym, there was movement. Sierra danced, cheered throughout high school, and went on to study Marketing and Public Relations in college. But her real education came from understanding people—what brings them together, what makes them feel seen, and how culture can turn an idea into a movement.
During the pandemic, while the world was standing still, Sierra got her neighborhood moving. She organized weekly outdoor yoga classes, creating space for community, connection, and a little peace during an uncertain time.
Then came golf.
Sierra founded City Girls Golf with a simple but disruptive idea: women deserved to experience the game differently. Less tradition for tradition's sake. More culture. More community. More women who didn't necessarily see themselves reflected in the sport.
The world noticed.
Her work earned her a place on the ESSENCE Power 100, took her to Nasdaq to ring the Opening Bell, and landed her on Good Morning America, where she was interviewed by Michael Strahan.
But Sierra was never interested in staying in one lane.
As her own relationship with strength training deepened, so did the vision. The gym became another place to challenge convention—a space where women could build their bodies, confidence, friendships, careers, and lives.
So she built again.
City Girls Lift is the next evolution.
Part fitness. Part wellness. Part culture. All community.
Our Values
COMMUNITY
We believe the strongest women are those who lift one another up.
WELLNESS
Strength begins with caring for your body, mind, and overall well-being.
GROWTH
Progress isn't about perfection—it's about showing up, staying consistent, and becoming better every day.
IMPACT
We're committed to creating opportunities that strengthen women, families, and communities.
OUR MISSION
To empower women through fitness, wellness, and community by creating experiences that inspire confidence, cultivate meaningful connections, and encourage healthier lifestyles.
OUR VISION
To become the leading women's wellness community, connecting women across cities through movement, education, and unforgettable experiences.
We envision a future where every woman has access to a community that empowers her to prioritize her health, realize her potential, and lead with strength.
Strong Women Build Strong Cities.
Join the Movement
Whether you're joining us for a workout, attending your first event, or becoming part of our growing community, City Girls Lift is a place where women come together to move, grow, and thrive.
This is more than a fitness community.
This is a movement.
STRONG WOMEN BUILD STRONG CITIES